Increasing Sales Through Networking

Are you looking to build your business?  Would you like to increase your sales productivity?  Would you like to shorten your typical buying cycle form months to weeks, or even days?  The key to doing both is to develop trusting, mutually beneficial relationships with your clients and with others in the business community.

I’ve been in sales for over 20 years, and I’ve noticed that the most successful business people I know don’t use a “hard-sell”. Instead, they simply educate people on what they do and then they make themselves (and their companies) “available to buy from.”  Another key to their success is that they always seem to be thinking about those around them and NOT themselves. World-renowned speaker Zig Ziglar is famous for telling people “if you help enough other people get what they want, then you’ll get whatever it is that you want.” That kind of “giver’s gain” mentality is fundamental to long-term success whatever your chosen profession.